Expertise
- Fractional CFO Services
- Finance Director support
- Fractional FD
- Director
- Cashflow Forecasts
- cashflow management
- cashflow modelling
- Business Modelling
- Business Planning
- Budget Planning
- budget management
- Management Accounts
- Company Accounts Preparation
- Partnership Accounts
Summary
Running a growing business is hard enough without feeling in the dark about your numbers.
Many SME owners I speak to have an accountant who files their accounts once a year, but no one who helps them understand what the figures are actually saying: which customers and services are really profitable, whether they can afford that next hire, or how to plan for growth with confidence.
Thats why I founded White Ocean, a modern accountancy and business advisory firm based in Sandbach. We go beyond compliance to become your financial partner, helping you:
* Understand your numbers clearly, without the jargon
* Know where your business really makes its money
* Make confident decisions about pricing, hiring and investment
* Plan for growth with proper forecasting and cash flow visibility
* Stay on top of your compliance so you can focus on running the business
Before founding White Ocean, I spent over 20 years in senior finance roles, most recently as a Chief Financial Officer overseeing a portfolio of businesses. I bring that boardroom-level insight to owners who want more from their accountant, delivered in a practical, approachable way.
If you're an ambitious business owner who wants a clearer view of your finances and a partner to help you grow, I'd love to chat. Send me a message here or visit my website to book a free intial 30 minute consultation.
Experience
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White Ocean Ltd
Owner / Director
- Current
