23.08.2017

The benefits of live Networking … real or much ado about nothing?

 Show Interest
1

The benefits of live Networking … real or…

 Show Interest
1
We could all spend pretty much all day, everyday networking … and from what many a business guru tells us it almost appears that we should be.  However, this leaves very little time to do any actual work and begs the question “is networking actually worth it anyway?”.

I’m not a natural ‘joiner’ of groups at networking events, particularly ‘closed’ groups of colleagues/previous networking friends who don’t appear to have a ‘me’ sized hole in their group and who seem to be getting on quite nicely without my input.  It’s all pretty uncomfortable really.

And is it worthwhile anyway … will it actually get me opportunities to really discuss the products and services I have to offer?

My previous experience of ‘open’ networking gatherings suggests the answer is ‘no’ … or is that just me?  Organisations like Business for Breakfast and BNI are clearly offering a whole different type of networking which can prove very successful for many small businesses, and other ‘focussed’ networking events can also be useful.  But if you’re not particularly comfortable with putting yourself forward in public then there may be a better way, one which has delivered dividends for me recently.

Writing posts and articles on group sites like Manchester Professionals or LinkedIn can get you noticed by people in an effective way and open the door to contacting them to thank them for their interest in what you’ve said (of course, you must make sure whatever you write is relevant to who you really are and reflects your genuine attitudes and behaviours).  If a connection naturally develops then the relationship can mature over time to discover more about each other and see if any business opportunities present themselves for either party.

So much more natural than a desperate search for someone ‘useful’ at an open networking event … and something that has given me some great connections recently, connections that have provided mutual opportunities for business growth as well as burgeoning friendships.

I hope you’ve found this interesting … I may be in touch!
  • Presentation skills coaching
  • networking
  • Presentation Skills
  • networking events
  • Presentation Skills Course

Our unique presentation skills training is backed up by over 35 years of experience in the broadcast television and conference industries. Based on the 'Heroes Journey' story telling model it gives…

Comments (1)

International & Languages

The benefits of a bilingual brain

It’s obvious that knowing more than one language can make certain things easier — like…
International & Languages

Why English language is important?

English is mostly used all over the world. People with a different first language can…
International & Languages

Advantage of human translator over machine

The long-running debate of machine vs human translation refuses to go away. This is…

More Articles

Property

Interserve, Premier Workwear and Cortech Technologies -...

We are delighted to announce three new business wins this week with the addition of…
Creative & Design

Gresham Office Furniture in Bolton take a bold step into...

During 2016 Gresham Office Furniture embarked on a company rebrand.The aim was to uphold…
Business Management

A Conversation about “Operational Excellence” – So what...

A Conversation about “Operational Excellence” – So what do you mean by “Culture”?First a…

Would you like to promote an article ?

Post articles and opinions on Chester Professionals to attract new clients and referrals. Feature in newsletters.
Join for free today and upload your articles for new contacts to read and enquire further.

Find the right professionals in Chester

View The Full Index

Search By:

Submit your Enquiry here

Enquiry Details

Contact Details